The majority of online visits are scheduled outside of normal business hours. To grow your practice, you need to make it convientient for patients to schedule visits on their schedules, which is typically when they get home from work.
When patients call into your office outside of business hours, it's important that the first message in your voicemail pushes patients to go online to your website to book an appointment. This will help to prevent patients from booking with another practice or immediately going into the Emergency Room.